MGS Technical Plastics are a manufacturing company based in Lancashire offering plastic injection moulding to local, national and global organisations. Specialising in the Automotive industry, the award winning company also service companies in the lighting, safety and security, hygiene and retail industries. Led by a team of technical experts the company has been recognised for its manufacturing excellence, commitment to employee training, company culture and corporate social responsibility.
Working through The Marketing Knot framework with the company resulted in an exciting brand evolution, creation of marketing assets and the launch of two marketing campaigns aimed at raising awareness and establishing their reputation as a leader in the market. The company were also passionate about changing the narrative around plastic, debunking myths, promoting responsible manufacturing and highlighting the positive use of plastic in the world. The result? A Positive Plastic campaign that’s bold and intelligent.