MARKETING STRATEGY. IMPLEMENTATION. WEBSITES. BRANDING. BROCHURES. EMAIL.
THIS IS WHAT I DO.

IM A BIG BELIEVER IN

‘SHOW. DON’T TELL.’

I'd love to share all the details of my strategy work but I also have to protect my clients commercial interests and confidentiality is key.

So what you’ll find here is a handful of projects I’ve completed for a variety of public and private sector clients – large and small. I hope they give you a flavour of the creativity, enthusiasm and imagination I bring to my work but the best way to find out more is to get in touch.

MGS Technical Plastics

MGS Technical Plastics, a manufacturing company based in Lancashire, offer plastic injection moulding to local, national and global organisations. Working through the full Knot framework we created a strategy for growth, evolved the existing brand and developed new marketing assets before implementing marketing campaign activity.

Darwen Market

Blackburn with Darwen Borough Council wanted to create a new brand and marketing strategy for Darwen Market including a new visual identity, website and online presence. Working with Stephen Caton from Source and local photographers we created a new, fresh brand that combined tradition and heritage with modern design. Over a 2 year period we created the strategy for and implemented seasonal campaigns including the marketing for the festive periods.

Darwen Town Centre

Working with Blackburn with Darwen Borough Council over a two year period, we carried out the marketing for Darwen Town Centre. Developing a clear brand strategy and new visual identity, the project also included creation of over 40 hoarding boards, a new website, new photography, two magazines, printed assets and social media management. The goal was to increase awareness of the quality and variety available in Darwen and encourage more footfall in the town.

Organic

Organic Insurance, Organic Money and Organic Invest had all recently been rebranded with a new visual identity but the Directors wanted the brand to have as much substance as style and a strong strategic direction for their marketing.

Belgrave Hoarding Boards

A key development site at the gateway into Darwen Town Centre from Bolton was an eyesore. Old hoarding boards were broken, torn and weathered making the entrance to the town unsightly. It was also key promotional space given the busy traffic on the A666. Blackburn with Darwen Borough Council launched a project to create new hoardings. Working with local creatives, residents, charities and businesses we created over 40 hoarding boards which showed the community spirit of Darwen.

Work at Over Darwen House

Having worked with startups for 3 years prior to this project I had a good understanding of the local need and challenges that small businesses face. The co-working movement had taken off in the cities but Lancashire at the time lacked any kind of affordable work space or business incubators that provided free support. The Livesey Foundation had a vision to help support businesses and create jobs. Together we were able to transform the former Co-op bank into ‘Work’ a new hub in Darwen town centre.

Atticus Innovation

Atticus Innovation was the new brand identity of FARG, an auto-motive repair company challenging the status quo in an industry where customer service is often compromised by cost saving pressures. Strong positioning and brand language was required to communicate the Atticus vision and educate customers on the true costs of auto-motive repair.

Darwen Market

Hoarding Boards

Following the demolition of the 3 day marketing building and the move of many of the traders into the 5 day Market Hall, Blackburn with Darwen Borough Council wanted to produce some hoarding boards to promote the offering inside the Market.

TLD Wealth Management Ltd

TLD needed to update their brand so it better reflected the quality of service they were delivering.  With a  passionate team, dedicated leadership and real enthusiasm for achieving the best for every client they had all the ingredients but no marketing. We were able to help them to hone their customer experience, communications and create a brand strategy that would support them as they continue to grow.

 

ITUS SECURITY SYSTEMS LTD

ITUS Security Systems Ltd were experiencing rapid growth, the objective of their website therefore wasn’t to drive new sales (which were coming in fast thanks to exceptional customer service and word of mouth) but to confirm their credibility as they began to expand more into commercial markets.